Start Your Own Business: Kilmurry Lodge Hotel, Limerick
This programme aims to make you aware of what is involved in starting your own business in Ireland. It is a practical course aiming to assist you start your own business and/or to decide whether to start your own business.
Trainer: Ace Training www.aceprobusiness.ie
Date: 5 week course delivered for 5 consecutive Monday evenings - Monday 1st, 8, 15, 22 Febuary and 1st March)
Venue: Kilmurry Lodge Hotel, Limerick www.kilmurrylodge.com
Time: 7:00pm -9:30pm
Cost: you pay €50 per participant
Actual course cost €175 per participant, €125 subsidised by Limerick County Enterprise
Board. All materials, and handouts included in the price.If you are unemployed and would like to attend the course, please contact the office on 061-496520.
Places limited .Booking essential. Book here
Course Content
- MODULE 1 – GETTING STARTED & SOURCES OF ASSISTANCE
Establishing your goals
Getting Motivated
Successful entrepreneurs – what have they got?
What am I getting into? (includes first draft of set-up costs)
Up to date list of local supports available – networking and supports
Steps involved in Starting Your Own Business
Registering your business name – steps to starting your business(includes self assessment)
Brief overview of business plan includes some vital operational and legal issues to consider,
Using the internet to research issues discussed at this module
MODULE 2 – LEGAL & TAX ISSUES FOR START -UPS
- Legal structures – company versus sole trader
Opening a bank account
Overview bookkeeping and record keeping requirements
Accounting options – spreadsheets and accounting packages
Deductible expenses and capital allowances
VAT , PAYE/PRSI
Taking on Employees – tax implications
Update on recent changes in tax rules, e.g. new income levy, new start-up company exemption
Revenue on line services (ROS) - MODULE 3 – FINANCE COSTING, PRICING & CASHFLOW
set-up costs – (what am I getting into?)
Calculating operational costs ( what will I need to sustain a rewarding business?)
Calculating breakeven
Introduction to pricing
Cash Management - MODULE 4 - RESEARCH & OPERATIONAL ISSUES
- Preliminary research
Market research - Why do market research? Sources of information, gathering information,
Prepare a market research plan,Forecasting demand for your product/service
Using technology and internet to enhance your research
Draft market research plan with targets
Determining market size, identifying trends. Establishing a sales target for years 1 to 5
Researching suppliers
Franchising introduction
Intellectual property rights
Other operational issues – Health & Safety Statement, supplier profiling - MODULE 5 – PROMOTION & ADVERTISING
- Customer profiling, competitior profiling, product awareness
Drafting a promotional plan, including timeframes and costs
The 4 P’s
Maximising return on promotion and advertising effort
Using the internet to market your business including:
Maximise your business presence on the web
Questions to ask when planning and designing your website
Internet Marketing & Social Media
Networking and advertising - Use word of mouth as effectively as possible
Promotion and advertising techniques suitable for small business
“A great course which indicated my project may not be viable. I now have the skills to reconsider”
“I thoroughly enjoyed the course. I found it to be extremely practical and it has given me the kick start to set up my own business”
"Great to get correct information about the most important document used in your own business"